Blog posts from Lucy Shea
18 Jul 2013 at 12:21 pm
Has Swishing lost its cool?
A risky sequinned blouse, a ‘muted tomato’ cardy and a tie-dyed kaftan.
Last night, the ladies of Ambridge held a swishing party. It was funny, frivolous and completely ordinary.
As I listened, giggling with pride, I was del...
Has Swishing lost its cool?
23 Aug 2012 at 10:44 am
Swishing the Sisterhood
Today marks the close of my year of Swishing. For all that time I have bought no shoes, clothes or accessories. Instead I’ve been swapping them at Swishing parties.
Incredibly, three Futerrans are taking on the challenge: Karen, ...
07 Feb 2012 at 6:39 pm
Swishing Week 15-21 February
I’m heading home to dust off my Manolos that never fitted, and to find the pile of trousers that I won’t fit into again... because Swishing Week is fast approaching.
Swishing was created for fashion lovers, by the fashion ...
23 Aug 2011 at 5:06 pm
One Year of Swishing
Can I only Swish for a year?
Since Futerra created Swishing in 2007, I’ve said a thousand times that Swishing will replace fast, disposable fashion. Is that really possible? It’s time I put my money where my mouth is. Swishi...
12 Aug 2011 at 6:22 pm
Why steal when you can Swish
As the dust settles after this week’s riots, and the long, slow, clean up starts, it strikes me that there are parallels between the troubles in the global financial markets and those on the streets of London, Manchester and Birmingham. A...
28 Mar 2011 at 10:06 am
Guilty pleasures
The sustainable fashion season is upon us. Estethica at LFW, debates in the House of Lords and this week the lovely Lily Cole is profiled in the Guardian
I know that shopping is a very guilty pleasure. Fast ...
18 Feb 2011 at 6:32 pm
Twishing
I used to have real hangups about social media. But then I met my boyfriend online, and realised that perhaps there was nothing to be scared of. So when my fellow Swishettes at Futerra, @LucyWarin and @JenKatan, suggested our first Swishing par...
17 Feb 2011 at 5:57 pm
Stars of Swishing
On a cold, damp night in November six years ago, Futerra held the first ever Swishing party in a dingy office in London Bridge. Despite no one understanding the idea, hundreds of women turned up – luckily with sacks full of clothes. We sp...